Tag: social media
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The Problem of Platform Proliferation
What’s your Pinterest strategy? Don’t have one? Panic! If you spend time scanning the social web, you’ve probably read this sentiment somewhere. You see it every time a new platform launches. The service goes live and a throng of social media experts rush to judgment, assuring you that your business is doomed if you don’t stand…
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Readers Crave Destinations
Last December I offered my two cents on what’s happening with blogging in response to Jeremiah Owyang’s provocative post that pronounced the golden era of tech blogging dead. Now, I’m not sure how people feel about that a few months on, but something that’s stuck with me is how we gather information online today. Sure,…
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Remember Your Passions
Someone contacted me recently to do a story about Bring Your A’s Game, my quest to bring the Oakland Athletics back to Philadelphia, and it really sparked my imagination about the campaign again. Last summer was great: the A’s came back to town for interleague; we had fun at Memphis Taproom’s beer garden, and we…
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Unfollowing Is Hard
One of my digital New Year’s Resolutions was to “go pro” on Twitter. I’m nearly there and I can tell you it’s not easy. For me it’s meant unfollowing and plugging folks into lists or just disconnecting altogether in order to pay attention to things that are, you know, work-related. In some cases it means…
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Cleaning Digital House
Happy New Year! Make any resolutions? One of mine is to streamline participation on certain types of social media. In 2012, I don’t want to feel like I’m doing data entry when I’m trying out a new app; I want social sharing to be fun and open-ended. I caught this link on The Verge yesterday…