The Thermals have a new album out in April on Saddle Creek. It’s called Desperate Ground. I’m really excited.
The Thermals were kind enough to stop by the Comcast Center when they were in town to play a few songs and talk to me about their new album, Now We Can See. The Thermals are the sort of band who do everything right, but I’m not sure they’ll ever get the mainstream recognition they deserve.
I have to say I’m extremely proud of everyone who participated in making this look so great. I wish it were possible to do more, but we simply couldn’t get enough traction to support it. Tell me how you think it came out!
Today is a really exciting day and not just because it’s Friday and the sun is finally shining. I’m bringing Mastodon into the Comcast Center to talk about their new album, Crack the Skye! I know that interviewing a band on tour isn’t that big a deal, but it’s a major step forward for comcast.net/music as I try to work more original music content into my workflow. The idea of having regular interview and performance featurettes is one I hope bands, labels, and fans will appreciate. Of course, the possibility of my face being somewhere in the video on demand music folder is exciting as well.
I know. I used the word “workflow.” If you’re professionally involved in any aspect of the music business, especially in editorial, you already know how difficult it is to do this sort of thing when people are clamoring to find out whether or not Madonna will be allowed to adopt in Malawi. Take my word for it: it’s hard.
Having said that, the Thermals are coming in next week to play a few songs for us before their show at Johnny Brenda’s next Tuesday night. I’m really looking forward to that, too! It’s an exciting time. Now the key is just building momentum. Wish me luck!
I got the press release that the Thermals signed to Kill Rock Stars just as I got home from the office. I think it’s great that they were able to stay on a classic Northwest label, but it seemed more strange that they wouldn’t re-up with Sub Pop.
Coincidentally, Swedes Loney, Dear — a band signed in the post-“Young Folks” hysteria — recently departed Sub Pop as well. Not to get too pulpy, but is there more to this than meets the eye? Loney, Dear were poorly reviewed and their Sub Pop debut, Loney, Noir, was a stinker. But the Thermals seemed to be the sort of act that Beggars Group would’ve poached in a heartbeat just a few years ago.
I’ll stop beating around the bush: I’m shocked that a band like the Thermals would end up on such a tiny label at this point in their development. I know the music industry is bad, but labels like XL are still signing bands and reissuing albums a year after everyone in the blogosphere downloaded them. But that’s just business.
Think of it another way: if Deerhoof — a band that critics once showered with praise — doesn’t generate heat a month after dropping their new album, Offend Maggie (7.6, no less), can they work a band that may have outlived its hype cycle? At this point in history, it doesn’t even seem to matter if a band is hitting its stride. Everything is yesterday’s papers the moment it leaks.
Don’t believe me? Read this pullquote in the Pitchfork news piece from this afternoon and tell me it didn’t make you wince.